Verato Named in the 2026 Gartner® Magic Quadrant™ for Master Data Management
Verato is proud to be recognized as an Honorable Mention.
Elevating our position as healthcare's next-generation identity intelligence platform.
Download the report to explore:
How MDM platforms are evaluated
Key trends shaping the future of Master Data Management
How vendors are evaluated for Execution and Vision
Why identity is becoming foundational to AI, analytics, and interoperability
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Get the full 2026 Gartner® Magic Quadrant™ for MDM.
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Trusted by Healthcare Leaders
98%
Out-of-the-box match accuracy
24%
More accurate than legacy matching
90+
Healthcare customers
<4mo
Typical time to ROI
Inside the Report
Here's What to Expect From the Magic Quadrant™
The first Gartner® Magic Quadrant™ for MDM in five years. Here's what it covers and why it matters.
01
Vendor Map
Full Landscape of MDM Vendors
The report maps major players — how they compare and which are best suited for different organizational needs. CIOs and procurement teams use it to shortlist vendors.
02
Scoring Framework
Evaluation Criteria & Scoring
Gartner evaluates vendors on Product, Overall Viability, Sales Execution + Pricing, Market Responsiveness, Marketing Execution, and Customer Experience. Understanding this lens is key.
03
Healthcare Gap
Why Healthcare MDM Is Different
The Magic Quadrant is built for horizontal platforms, but we believe healthcare identity requires specialized data models, enrichment, and compliance. The report reveals where generic MDM falls short.
04
Recognized
Verato Is An Honorable Mention
We believe this recognition reflects our growing market impact as a next-generation identity platform.
05
2027 Outlook
Market Trends Driving the MDM Revival
Gartner previously published a Magic Quadrant report with the same name from 2017 to 2021. Garner has published the 2026 Magic Quadrant for MDM stating that "The Magic Quadrant reflects a market that has undergone a significant transformation, evolving from their traditional role as static, back-office systems of record into dynamic, real-time systems of intelligence essential for the AI era."
06
Your Playbook
Competitive Intelligence for Your Team
Equip GTM and procurement teams with analyst-backed language for evaluations, RFPs, and executive conversations.
Trusted By Leaders
90+ healthcare organizations choose Verato
Ready to See the Report?
See how the MDM market is evolving—and what it means for your organization.
Gartner, Magic Quadrant for Master Data Management Solutions, Stephen Kennedy, Lyn Robison, Divya Radhakrishnan, 6 April 2026 Gartner and Magic Quadrant are trademarks of Gartner, Inc., and/or its affiliates.Gartner does not endorse any company, vendor, product or service depicted in its publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner publications consist of the opinions of Gartner’s business and technology insights organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this publication, including any warranties of merchantability or fitness for a particular purpose
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